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Monday, September 14, 2009
Previous Morning Cup — Friday, September 11, 2009
* We recommend that you refresh each day's Morning Cup to be certain it is up to date.
The Archives:
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Starbucks as a metaphor for "us" 8/24/09 commentary by Bruce Maiman (pictured), Examiner.com— I wanted to bring up the matter of Starbucks. Its decline over the past year is, I think, a perfect analogy for what has happened to us here in the United States, and illustrates what I think is a dangerous character flaw in the American psyche. The simplest way to describe it would be to call it the notion of wanting more just for the sake of wanting more ..... Starbucks set out a goal for itself: It wanted to be the biggest coffee shop in the world with the most stores in the world --it was almost as if they wanted to do it so they could say they did it. They wanted bragging rights. This really crystallizes when you realize that 70 percent of the stores that closed, opened after the start of 2006, when the real estate meltdown quietly began to collapse --a parallel to and an indication that over-expansion ultimately was the economy's undoing. Greed ..... Ultimately we realize that if we never set foot into a Starbucks again, it won't really change our lives but it has always seemed symbolic to me about who we are, how we got here, and the price we're now paying for that trip. And, given that the chain has clearly been humbled by some harsh economic realities, I wonder if we've learned some hard lessons about our own greed, our own excess, and a realization that having enough is enough and having too much is not only unnecessary, but it can also be burdensome. Read more.

NUGGETS FOR NOGGINS' Take a chance! All life is a chance. The man who goes the furthest is generally the one who is willing to do and dare. Dale Carnegie

ON THE RECORD We are a very focused, fast-acting organization. If we had a series of other products and we were inserted into a large global food conglomerate it could make the business too complex and retard our growth. We have an excellent standalone plan. Todd Stitzer, CEO, Cadbury plc, quoted 9/13/09, Times of London.

CEO Mike Duke Says Wal-Mart Leverages Customer Research Supermarket News- Mike Duke, president and chief executive officer of Wal-Mart Stores, said he would step up the retailer's focus on consumer research and re-emphasize its commitment to operational efficiency to meet those customer's needs ... Wal-Mart announced one such initiative Friday, saying it has added "Family Night Centers" in its stores featuring specially priced board games, DVDs and snacks. Link.

Study: Online Shoppers Trust Customer Reviews More than Friends

Progressive Grocer- Online shoppers trust the online reviews of strangers more than the recommendations of their friends, new research finds. “Conversations Among Consumers,” says a new report from online retail marketers Ripple6 and The E-Tailing Group. Link.

Thousands of suppliers threatened by $300 million in Kraft cutbacks
Marketing analyst Chris Brockman: “You’re looking at a dramatic effect on the supplier base, leading to consolidation at that end as well.”
Food Navigator- Kraft Foods is slashing its supply chain costs by $300m - a decision that Leatherhead Food International predicts will dramatically affect suppliers and could result in casualties ... Brockman said Kraft’s move was a response to the weak global economy, as was its bid for UK-based confectionery giant Cadbury earlier this week, which would grow its presence in confectionery in the European market. Link.

Appetite grows for fun food innovations, experts say at Prepared Foods Magazine Conference
Laurie Klein, vice president of Just Kid Inc.: "At the end of the day, it's all about taste"
Palm Beach Post- MolliCoolz Shakers, made with tiny ice cream beads, hit thousands of stores this year, but overall, new food and beverage product launches are down along with the economy. That could change in the next six to 12 months as food companies return to investing in research and development, said David Houser, an investment banker with Lincoln International, Chicago. Houser was among the speakers [last week] at a New Products Conference held by Prepared Foods magazine at The Ritz-Carlton. Link.

Commentary: Bottled water is not green
In 2007, U.S. bottled water consumption was more than 8 billion gallons, costing consumers almost $100 billion — more than 1,900 times the price of tap water
By JoAnne Skelly of the Nevada Appeal- Plastic bottles of water are everywhere. We buy them for our families. We get them at parties, meetings, events, schools and restaurants. Most of the empty bottles never make it to recycling. Eighty-six percent end up as garbage, almost 1,500 bottles per second, according to the Container Recycling Institute ... Bottled water is also costly for the environment with production, transportation, packaging and disposal of the plastic. Plastic persists in the environment. Link.

Times of London: Cadbury’s survival rests on Stitzer’s Vision
If Kraft starts to move its bid price upwards, then it will be down to CEO Todd Stitzer’s salesmanship and the appetite of investors
Article by John Waples- Ever since Todd Stitzer (pictured), chief executive of Cadbury, demerged the group’s drinks business last year, he has done everything he can to become the City’s investor pin-up. He has followed the rule book, turning it into a focused company with international reach and an exposure to emerging markets ... Against its international peers, Cadbury had looked undervalued, so much so that it allowed Kraft to offer a 40% premium to the pre-bid closing price. And still analysts are saying it is cheap. Link.

There are so many [favorite Cadbury Brands] to choose from that it's a little hard to pick. I'd have to say on a year-round basis I think Trident Gum. I'm a heavy, heavy user of that product. But I would say that, on a seasonal basis, I just love those Cadbury eggs. Those eggs are a one-of-a-kind experience. If you watch people eating them, the ritual that one uses to eat a Cadbury egg is not unlike the ritual that we talk about to eat an Oreo..
Irene Rosenfeld, CEO, Kraft Foods, quoted 9/13/09, The Independent, UK.

The Morning Cup constantly searches the cyberworld for insightful food and beverage industry-related feature articles and columns we think will be of interest to the majority of our readers. If you see an article posted on the internet you think would be of interest to Morning Cup readers, please email the link and a little note to editor Bob Messenger.

Lowering sodium consumption could save 18 billion annually in health costs
Reducing Americans' average intake of sodium to the amount recommended by health officials could save the nation as much as $18 billion annually in avoided health care costs and improve the quality of life for millions of people, according to a new RAND Corporation study. The study estimates that meeting national sodium guidelines could eliminate 11 million cases of high blood pressure nationally and extend the lives of thousands of people each year. The monetary value of the improved quality of life would be an estimated $32 billion annually, according to the findings published in the September/October edition of the Journal of Health Promotion ... The study is one of the first to estimate the economic benefits of lowering sodium consumption among the American public.
9/13/09 article in Science Centric. Read more.

Kraft's quest for Cadbury could be sticky situation for company
Irene Rosenfeld (pictured), generally gets kudos for making progress in reviving Kraft Foods Inc. since she signed on three years ago as chief executive of the venerable but lumbering packaged-foods giant. But no matter what Rosenfeld has accomplished so far, this past week she may have forever linked her legacy at Kraft to a $16.7 billion unsolicited bid for Cadbury PLC. Cadbury rejected the offer, but Kraft is still in pursuit. The blockbuster deal would make strategic sense for Northfield-based Kraft, analysts say. But it's fraught with risk for Kraft's shareholders and for Rosenfeld personally.
9/13/09 article by Mike Hughlett, Chicago Tribune. Read more.

French study says organic food is healthier
A new review from France has concluded that there are nutritional benefits to organic produce, on the basis of data compiled for the French food agency AFSSA. The conclusion opposes that of a UK study published last month. Whether or not organic food brings nutritional benefits over conventional food has been a matter of considerable inquiry and debate. The issue came to a head last month when a study commissioned by the UK’s Food Standards Agency (FSA) concluded that there is no evidence of nutritional superiority. Now, however, a review published in the journal Agronomy for Sustainable Development has said drawn wildly different conclusions.
9/11/09 article by Jess Halliday, Food Navigator. Read more.

Company News     
Campbell Soup posts 22% decline in earnings
Chief Executive Doug Conant, who resumed work first time after an auto-accident, said that things would soon come under control with signs of recovery in the economy. 
Mission Foods: Tortillas Become a Mainstream Meal Solution
The tortilla, which has been a staple in Mexican homes for thousands of years, has become a contemporary favorite in mainstream households in recent years. With sales estimated to be $950,400,000 in 2008(1), it's no wonder the month of September is devoted to this versatile food.

Miscellaneous News  
RESEARCH: Hispanic TV Homes Outpacing General Market
The growth of Hispanic TV homes continues to outpace the general market. The number of Hispanic TV homes grew 2.3 percent to 12.9 million compared to a 0.3 percent increase among total U.S. TV homes, according to Nielsen's new universe estimates for the 2000-10 TV season, released (Sept. 4).
RETAIL: Roche Bros. Reintroduces Food Club Line
Roche Bros. Supermarkets in Massachusetts is in the midst of a four-week Food Club private brand reintroduction program, 18-months after initially introducing the Topco Associates line. 

States News  
California firm recalls Beef & Bean Burritos For Possible Listeria Contamination
Windsor Foods, a Riverside, Calif., establishment, is recalling approximately 2,268 pounds of beef and bean burrito products that may be contaminated with Listeria monocytogenes, the U.S. Department of Agriculture's Food Safety and Inspection Service (FSIS) announced. 
WASHINGTON: Cascioppo Brothers Meats Recalls Frozen Sausage Products
Cascioppo Brothers Meats, Inc., a Seattle, Wash., establishment, is recalling approximately 2,000 pounds of frozen sausage products because they may contain undeclared allergens, milk and soy.

WORLD News  
ASIA: Walmart Asia President and CEO Named
Wal-Mart Stores has appointed Scott Price EVP, president and CEO, Walmart Asia. Price will report directly to Doug McMillon, president and CEO, Walmart International, and have responsibility for the company’s current operations in Asia, including China, India and Japan. 
UNITED KINGDOM: Placing Food Items By The Checkouts Can Decrease Purchase
A study has found that the location of fruit and chocolate items in a canteen can influence purchase of those items; but not in the direction that researchers predicted.
UNITED KINGDOM: TV product placement 'approved'
Product placement is to be allowed on British TV shows, in a move expected to be announced [this] week. Independent broadcasters will be allowed to take payments for displaying commercial products during shows.
UNITED KINGDOM: Unions warn Cadbury bid could bring job losses
Trade union Unite has expressed concern about cutbacks if US firm Kraft Foods takes over Cadbury, the British confectionery group that employs several thousand people at factories in the West Midlands and Somerset.

CONSUMER BEHAVIOR/RESEARCH/trends     
08/26/09 — Forget Saving the Planet: Green Consumers Out to Save Money (Progressive Grocer)
08/24/09 — Listening to Consumers Can Yield More Than Asking (Progressive Grocer)
08/20/09 — Consumers Skeptical of Organic, All-Natural Claims But Still Buy (Progressive Grocer)
08/19/09 — No comfort in comfort foods during tough economic times, says study (EurekAlert)
08/17/09 — Latest IRI Study Finds Shoppers Regaining Rationality; However, Price Still Rules (Business Wire)
08/13/09 — Comfort foods vary by age group, says study (Food Navigator)
08/05/09 — 70 Percent of Consumers Will Pay More for Positive Experience (Progressive Grocer)
07/31/09 — New Study: Just Expecting A Tasty Food Activates Brain Reward Systems (Science Daily)
07/22/09 — Survey: Recession Affecting Workers’ Eating Habits (Progressive Grocer)
07/21/09 — New Study Says Shopping Behaviors May Transcend Demographics (Business Wire)
08/20/09 — Nielsen Study: Consumers Stick with Basic Purchases (Brandweek)
07/17/09 — Study: Consumers Want More Innovative Packaged Goods (Progressive Grocer)
07/15/09 — PLMA Study: The Public Loves Private Label (Progressive Grocer)
07/14/09 — American shoppers misled by greenwash, Congress told (Ethiopian Review)
07/10/09 — Consumers Hesitant to Choose Store Brands for Kids and Pets (Brandweek)
07/08/09 — Boomerang kids? Get ready for boomerang parents (Capital City Weekly - Alaska)
07/07/09 — Study: Food Sales Increasingly Driven by Convenience and Health (Progressive Grocer)
07/07/09 — Recession Affects family dynamics, relationships to brands and spending patterns (Progressive Grocer)
07/01/09 — Role Reversal - Mr. Mom Goes Shopping (Nielsen)
07/01/09 — Millennials Are Evolving; Are You Keeping Up? (Adage.com)
06/30/09 — Peapod Survey says Office Workers Demanding Healthier Foods (Supermarket News)
06/30/09 — PLMA Poll: Consumers Will Keep Buying Private Label (Supermarket News)
06/28/09 — Report: Growing Number of Moms Using Social Media (Progressive Grocer)
06/25/09 — Kraft/Datamonitor Study: Probiotics Still Misunderstood (Brandweek)
06/23/09 — Recession generation? Young adults brace for simpler lifestyle (USA Today)
06/12/09 — Plan on Marketing to GenY? You Better Understand Their Idiosyncrasies (Media Post)
06/08/09 — IDDBA Study: Consumer Spending Differs; Delis Miss Opportunity (Supermarket News)
05/29/09 — Women Spend Two Years of Their Life Thinking of Food (Softpedia)

CONSUMERS/AFRICAN-AMERICANS  
07/16/09 — CDC: African-Americans top obesity list (Food Navigator)
07/01/09 — How Coke Is Targeting Black Consumers (Adage.com)
06/01/09 — Smart marketers will recognize the changing African American demographics in America today (QSR Magazine)
05/11/09 — Black buying power to grow despite economic woes (St. Louis American)

CONSUMERS/HISPANIC AMERICANS
08/17/09 — Innovation Key to Meeting Needs of Latino Shoppers (Progressive Grocers)
08/12/09 — Are Hispanic Consumers a Cure for Recession Blues? (Progressive Grocer)
08/10/09 — Wal-Mart Debuts Club Store for Hispanics (Supermarket News)
07/21/09 — Report: Fewer Mexicans Entering U.S. (USA Today)
07/15/09 — Mintel: Hispanic Consumers Avoided Finance-Related Lifestyle Changes (Supermarket News)
07/02/09 — U.S. Latinos Flock to the Web (Brandweek)
06/03/09 — Study: Hispanics are Good Ad Targets in Downturn (Brandweek)
06/01/09 — Hispanic children in US at greater risk for obesity than other ethnic/racial groups (7th Space)

CONSUMERS/KIDS & TEENS     
08/25/09 — American Teens Weigh in on What ‘Healthy’ Means (Progressive Grocer)
08/05/09 — Kids Are Well Aware Which Foods Are Healthy, Finds Technomic (PR-inside)
08/04/09 — Study Says Parents Worried About Kids’ After-School Snacks (Progressive Grocer)
07/27/09 — More Dairy, Calcium in Childhood Could Mean Longer Life (Atlanta Journal-Constitution)
07/23/09 — FCC is ready to stomp on commercialization geared towards children (Tomsguide.com)
07/23/09 — South Carolina case looks on child obesity as child abuse. But is it? (USA Today)
07/22/09 — Study: Overweight kids are more responsive to branded foods (Food Navigator)
08/21/09 — Study: Kids’ Menus Lack Variety, Healthful Options (Pizza Quarterly)
07/10/09 — Drexel U. Study: Many teens wired, caffeinated well past bedtime (Reuters Health)
06/25/09 — Study Refutes Notion that Teens' Media Habits Differ from Adults (Brandweek)
06/03/09 — The Keys to Meeting Youth Wellness Needs? Just Kid Inc. CEO Reveals Answers (Media Post)

CONSUMERS/SENIORS
07/27/09 — Today's Active Seniors are Experiencing Second Middle Age (Brandweek)
07/20/09 — Latest IRI Baby Boomer Report Reveals $50 Billion Growth Opportunity (Business Wire)

Food Safety  
08/25/09 — Editorial: "An appetite for change in food safety" (Grand Rapids Press, MI)
08/13/09 — With IBM's Help, America's Food Safety Back on Front Burner (Miller-McCune.com)
07/27/09 — Contaminated Food: A More Watchful Eye Needed (NPR.org)
07/23/09 — Which is Worse? Germs in our Food or the Antibiotics that Kill Them? (Foodconsumer.org)
07/22/09 — Food Recall? Consumers May Not Get A Clear Picture Of The Process (Science Daily)
07/15/09 — The Next Foodborne Threat? MRSA infections from contaminated meat (Food Poison Journal)
07/12/09 — AMI Poll: Consumers Need More Knowledge on Meat, Poultry Safety (Progressive Grocer)
07/07/09 — Obama administration takes action on food safety (Reuters.com)
06/24/09 — Survey: Less Than 20% of Consumers Trust Food They Buy Is Safe and Healthy (PR Newswire)
06/09/09 — Editorial: Congress needs to empower FDA to protect our food (Belleville News Democrat, IL)
05/15/09 — Food Companies Placing Onus for Safety on Consumers (CNBC.com)

FOOD SCIENCE, TECHNOLOGY & PRODUCT INNOVATION
08/26/09 — Unilever Solution: Fighting Climate Change With Warm Ice Cream (Environmental Leader)
06/23/09 — Taste psychologist maps 'dialects' of flavor preference (Food Navigator)
05/27/09 — U. of Wisc. Team's Nutritious, mouse-eared waffle heads to IFT finals (U. of Wisc. News)

Health & WELLNESS  
08/27/09 — Probiotics: Better Off Dead? (US News & World Report)
08/27/09 — Organic food: Behind the hype (ABC 6, Boise, Idaho)
08/25/09 — Stop eating so much sugar, American Heart Assn. says (Los Angeles Times)
08/25/09 — Kelly Brownell: America may be souring on love affair with over-processed...fatty food (New Haven Independent, CT)
08/25/09 — Feeling the Pinch, Fewer Consumers Can Afford Healthy Food Options (Business Wire)
08/23/09 — Wellness Demand, Health Science Driving Functional Foods Market Growth (Progressive Grocer)
08/20/09 — Marketers Answer Call to Eliminate High-Fructose Corn Syrup (Adage.com)
08/20/09 — Report: Consumers devour nutrient-spiked food, drinks (MSNBC)
08/21/09 — ‘Unknown’ cholesterol in processed food poses big heart health risk (Food Navigator)
08/19/09 — High-Fiber Foods May Be Easier to Stomach This Time Around (Wall Street Journal)
08/19/09 — Behavioral nutrition is one weapon in obesity fight (bnd.com)
08/18/09 — Folic Acid: Mandatory Fortification May Be Unnecessary (Science Daily)
08/18/09 — New Research Shows Antioxidants Abound in Cereals, Popcorn, Whole-Grain Snacks (Health.com)
08/13/09 — Chocolate cuts death rate in heart attack survivors (Asia One News)
08/13/09 — How consumers approach functional foods: Survey (Food Navigator)
08/12/09 — Do high-fat diets make us stupid and lazy (EurekAlert.org)
08/12/09 — Artificial Sweeteners Not Linked to Cancer (Food Navigator)
08/11/09 — Two glasses of fruit juice or carbonated drink each day may cause long-term liver damage (Daily Mail, UK)
08/11/09 — Optimists live longer, healthier lives, women's study shows (Foodconsumer.org)
08/10/09 — Food manufacturers introduce new front-of-pack logo to convey healthy choices (AFN)
08/05/09 — Friendship Influences Eating Behavior, Particularly When Friends Are Overweight (Science Daily)
08/05/09 — Does zero mean zero? Not always with trans fats (ABC Action News)
07/27/09 — Tough love for fat people: Tax their food to pay for healthcare (LA Times)
07/27/09 — Study shows probiotics fight flu symptoms (ABC7, San Francisco)
07/27/09 — Many Americans misunderstand food allergies, finds survey (Food Navigator)
07/24/09 — Ellen Goodman: 'Putting Obesity Out of Business' (Boston Globe)
07/23/09 — Give parents break over gluten-free foods, says nutrition expert (Food Navigator)
07/22/09 — Eating habits in the obese may echo drug addicts' patterns (News Channel 13)
07/22/09 — If you're fat, it's not your fault - says Dr. Barry Sears (7th Space)
07/21/09 — Studies Affirm Value of Healthy Lifestyle (US News & World Report)
07/09/09 — Blame for Obesity, Other Health Woes? Put It on Big Food (Marketing Week)
07/08/09 — Aging population could boost sales of healthy foods (Food Navigator)
07/08/09 — Americans Still Not Doing it for Their Hearts (Progressive Grocer)
07/06/09 — US consumers think natural is greener than organic, says survey (Food Navigator)
07/05/09 — More Evidence That Caffeine Can Jolt Memory (Atlanta Journal-Constitution)
07/02/09 — Kellogg banking on fiber as next consumer craze (Detroit News)

MARKETING*
08/27/09 — Brand Players Should Be Wary Of Store Brand Growth (TheStreet.com)
08/25/09 — Word-of-Mouth Gains Volume (Brandweek)
08/12/09 — Peel n' Taste, the New Scratch n' Sniff (The Pitch)
08/11/09 — What's in a brand name?, well everything (Televisionpoint.com)
08/03/09 — As a Term, ‘Green’ a Best-Seller, But at What Cost? (Environmental Leader)
07/20/09 — Taste sensation: Ads work better if all senses are involved (Eurekalert.org)
07/14/09 — The Pros and Cons of Co-Branding (CIO Today)
07/13/09 — Study: Interactive Marketing to Hit $55 Billion by 2014 (Marketing Vox)
07/13/09 — Subliminal messages fail to control behavior (Canada.com)
06/25/09 — More marketers connect with consumers through mobile apps (USA Today)

NANOTECHNOLOGY
08/19/09 — Safe approach to nanotechnology: Boiling up zinc oxide nanorods without toxic solvents (Physorg.com)
07/07/09 — Defining Nanotech: Size Does Matter (Food Navigator)
06/21/09 — Study Says Most U.S. families Buy Organic (Progressive Grocer)
06/08/09 — At IFT: Nanoscience to boost food safety, quality and shelf life (Food Navigator)
05/17/09 — Consumer groups sound the alarm over nanotechnology (Palm Beach Post)

PACKAGING
08/10/09 — Marketers That Shrank Products - Though Not Prices - Start to Upsize (Ad Age)
07/21/09 — Food Industry Continues Move to Sustainable Packaging (Environmental Leader)
07/16/09 — Demand grows for 'intelligent' packaging (Packaging Magazine)
07/08/09 — Study: Americans Less Worried about Wasteful Packaging (Progressive Grocer)

RESTAURANTS & INSTITUTIONS*  
08/17/09 — Technomic: Opportunities in consumer catering, especially for restaurants (Press Release)
07/20/09 — NPD Reports U.S. Restaurant Traffic Decline Steepest in 28 Years (Earth Times)
06/10/09 — U.S. chain menus could soon start counting calories (Reuters.com)
06/03/09 — The real 'fast-food nation'? Not U.S., survey says (USA Today)
05/27/09 — NPD Finds Today’s Kids Taking a Different Approach to Restaurant Meals (Business Wire)
05/26/09 — Researcher Says Fast Food Makes Kids Stupid (Eco Child's Play)
05/22/09 — Technomic: Consumers want more value from the left side of menu (Chain Leader)

RETAIL/SUPERMARKETS/C-STORES
08/19/09 — Survey: 70% of Retailers Optimistic for 2010 (Progressive Grocer)
07/26/09 — Stores' nutrition ratings add clutter to shoppers' brains (Detroit Free Press)
07/09/09 — NPD Survey: Retailers' Private Label Programs Take Off (Brandweek)
07/01/09 — Store Magazine's Top 100 Report: The Nation's Retail Power Players (Stores.org)
06/25/09 — Nielsen Research: Supermarket Prices Are Still Creeping Up (Brandweek)
06/24/09 — Retailers Raising The Bar For Store Brands (Progressive Grocer)
06/22/09 — Retailers Don't Need to Fear Younger Generations (Supermarket News)
06/10/09 — Study Says Retailers Hold Balance of Power (Progressive Grocer)

SALT/SODIUM  
08/24/09 — Taste question mark hangs over low-salt products (AusFoodNews.com)
08/24/09 — Is lowering sodium a Campbell's gamble? (Kentucky Post)
08/13/09 — Mintel: Sodium is the Next Trans Fat (Supermarket News)
08/12/09 — Why MSG allergy is fake science (The Guardian, UK)
07/28/09 — CSPI's Jacobson: Salt is "single deadliest ingredient in the food supply" (Examiner.com)
07/23/09 — Unsafe Sodium Levels at Denny’s Prompt Class Action Lawsuit (CSPI Newsroom)
07/02/09 — MSG hangs on after decades of demonization (MSNBC.msn.com)
06/24/09 — Are Cheerios too high in salt to be a healthy baby snack? (Vancouver Sun)
06/15/09 — Push to cut salt would shake up food industry (San Francisco Chronicle)
06/01/09 — New findings on salty taste may inspire ways to trick the tongue (Chemical & Engineering News)
05/29/09 — Vinegar could be used for salt reduction (Food Navigator)
05/11/09 — Salt Institute Says Food Alarmists Hurt Important Nutrient (eMaxHealth)

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