Thursday, October 5, 2017
Previous Morning Cup - Wednesday, October 4, 2017
Over 3,000 registered subscribers and thousands more read the Morning Cup daily
Sign Up Here for Our Daily E-Mail Reminder
If you want to make sure you receive your link to each day's Morning Cup, you can sign up here for our daily e-mail reminder which links you directly to each day's Morning Cup edition.
Advertising Rates & Information  ... E-mail the Morning Cup.
Contact Editor & Publisher Bob Messenger at 847-312-1799

Only I can change my life. No one can do it for me.
Carol Burnett

Leading Off  
How The Youngest Female CEO of a Public Company Overcame Imposter Syndrome
Forbes - When Julie Smolyansky was suddenly thrust into the position of CEO of Lifeway Foods, the first reactions she was surrounded by were doubt, concern, and negativity. Nobody believed she could handle the insurmountable title of CEO at the mere age of 27 years old. "Lifeway is America's leading provider of kefir, a probiotic fermented beverage," said Julie Smolyansky, CEO of Lifeway Foods. "In addition to our kefir beverages, we also offer a full line of frozen kefir, specialty cheeses and probiotic supplements. Kefir is a staple in Europe, particularly in Russia, where my family emigrated from in the early 1980s." Smolyansky was certainly not prepared to become CEO, but unfortunate circumstances meant she was suddenly leading a $12 million company. Read.

& Brands on Twitter
AB InBev
Amys Kitchen
Annies Homegrown
Azteca Foods
Baked by Melissa
Barry Callebaut
Ben & Jerrys
Betty Crocker
Beyond Meat
Blakes All Natural
Blue Bell
Blue Bunny
Bolthouse Farms
Burger King
Campbell soup Co. 

Cheesecake Factory
Chiquita Brands
Churchs Chicken
Coca-Cola Co. 
ConAgra Foods
Cott Beverages
CowWow Cereal Milk
Dairy Queen
Dannon Co. 
Dean Foods
Diamond Foods
Dr Pepper snapple
Dunkin Donuts
EVOL Foods
Fage UsA
Five Guys
Flowers Foods
Foster Farms
Garden Fresh
General Mills
Good Humor
Goya Foods
Hain Celestial
Hampton Creek
Happy Egg Co.
Healthy Choice

Hershey Co. 
Hersheys Kisses
Hillshire Brands
Honest Tea
Hormel Foods
Hostess Brands
Hostess snacks
Hot Pockets
Jack Links Jerky
Jimmy Dean
JM smucker

Just Born Inc. 
Kashi Foods
Kellogg Co. 
Kona Red
Kraft Heinz Co. 
M&M Brands
McCormick spices
Michael Foods
Mondelez Intl
Moosehead Breweries
Mountain Dew
Nestle UsA
Noodles & Co. 
Orville Redenbacher
Panera Bread
PEEPs Brand
Pepperidge Farm
Pilgrims Pride
Pinnacle Foods
Pizza Hut
POM Wonderful
Popeyes Chicken
Reeses PB Cups
Republic of Tea
Rudis Organic
sams Club
shake shack
smithfield Foods
sonic Drive-In
starbucks Coffee
Taco Bell
Talking Rain
Target stores
Tyson Foods

Walmart Labs
White Castle
WhiteWave Foods
Whole Foods
YUM Brands


Ad Age
Beef Magazine
Beverage Digest
Beverage Industry
Candy & snack
Candy UsA
Confectionery News
Cornell Food Lab
FDA Recalls
Food Business News
Food Dive
Food Genius
Food in Canada
Food Industry
Food Insight
Food Institute
Food Navigator UsA
Food Processing
Food safety News
Food Tank
Grocery HQ
Hartman Group
HuffPost Food
Ipsos Marketing
Medical News Today
MsN Lifestyle
National Restaurant
New Food Magazine
NPR Food
Packaged Facts
Packaging Digest
Pew Research
Pew Hispanic
QsR Magazine
Restaurant News

Rudd Center
The Packer
UsDA Food safety

Company & Name--Brand

7-Eleven stores
AB InBev
Active Health Foods
American Crystal
Amys Kitchen
Azteca Foods
Ben & Jerrys
Bimbo Bakeries UsA
Borden Dairy
Bosco Products
Brown--Forman Corp
Burger King Corp. 
Campbell soup
Cheesecake Factory
Chiquita Brands
Churchs Chicken
Circle K
Coca--Cola Co. 
ConAgra Foods
ConAgra Mills
Cott Corp
CowWow Cereal Milk
Crystal Farms
Dairy Queen
Dannon Co. 
Darden Restaurants
Dean Foods
Decas Cranberry

Del Monte Foods
Diamond Foods
Dole Food Co. 
Dominos Pizza
Dr Pepper
Dr Pepper snapple
El Pollo Loco
Flowers Foods
Fortune Brands
Foster Farms
Freebird Chicken
Fresh Express
General Mills
Gerber Products
Gortons Inc. 
Goya Foods
H. J. Heinz Co. 
Hain-Celestial Grp
Healthy Choice
Hershey Co. 
Hillshire Farms
Honest Tea
Hormel Foods
Hostess Foods
HP Hood
Imperial sugar
Ito En N. America
J. M. smucker Co. 
J.R. simplot
J&J snack Foods
Jamba Juice
Jelly Belly Candy Co
Jimmy Dean
Jones soda Co
Just Born Inc
Kashi Co. 
Kellogg Co. 
Keystone Foods
Kona Red
Kraft Foods
Kroger Co. 
Land OLakes
Lays Brand
Leprino Foods
Little Caesars
Long Horn
Long John silvers
McCain Foods
McCormick & Co. 
McDonalds Corp
McKee Foods
Maple Leaf Foods
Mars Inc. 
Meals to Heal
Michael Foods
Miller Lite
Moes southwest
Mom Brands
Monster Energy
Mountain Dew
Nabisco World
National Chicken
National Restaurant
Nestle sA
Nestle UsA
Ocean spray
Ole Mexican Foods
Original soupMan

Parmalat Canada
Perdue Farms
Perkins Restaurants
Pilgrims Pride Corp. 
Pinnacle Foods
Post Foods
Ralcorp Holdings
Ralphs Grocery
Red Bull UsA
Red Lobster
Rich Products Corp
Ruiz Foods
safeway Inc. 
sanderson Farms
saputo Inc. 
sargento Foods
schreiber Foods
schwan Food Co
seneca Foods
skippy Peanut

smart Baking Co. 
smithfield Foods
snyders-Lance Inc
soBe Beverages
starbucks Coffee Co
subway Restaurants
sunkist Growers
sunny Delight
   Beverage Co. 
Tootsie Roll Indus
Trader Joes
TreeHouse Foods
Tropicana Products
Tyson Foods
Unilever UsA
Walmart stores
Wells Enterprises
Wendys Intl
WhiteWave Foods
Whole Foods
YUM! Brands

Flavors & Ingredients

Agilex Flavors &

Allen Flavors
Aromatech Intl
Bell Flavors &

Bickford Flavors
Blue Pacific Flavors
Blue star Flavors
Carmi Flavor and
Fragrance Co. 

Comax Flavors
D.D. Williamson
David Michael & Co
Edlong Dairy

Flavor Dynamics
Flavor Infusion
Flavor systems Intl
FONA International
Fontana Flavors
Gamay Flavors
Givaudan Flavors
GLCC Flavors
Gold Coast

Gum Technology
H.B. Taylor Co
Hagelin Flavor

Innova Flavors
Intl Flavors &
Fragrances (IFF)

International Food
   Products (IFPC)
Kalsec Inc
Kikkoman UsA
McCormick & Co. 
Mane Inc. 
Mission Flavors &

Monsanto Co. 
Mother Murphys

National Flavors
National Fruit Flavor
Natural Flavors Inc

Newly Weds Foods

Nu-Tek Food

Ottens Flavors
Penford Corp. 
Prinova UsA
Proliant Meat

sargento Food

sensient Colors
sensient Flavors
Sethness Co.
summit Hill Flavors
synergy Flavors
T. Hasegawa UsA
Target Flavors
Ungerer & Co. 
Virginia Dare

Watson Inc.

Weber Flavors

WILD Flavors

- PepsiCo's snack revenue far outpaces beverages
- Pillsbury Partners With Food Network for Bake-Off
- Starbucks Bringing Back Pumpkin Spice Whipped Cream
- Subway lawsuit by Jared Fogle's Ex-Wife tossed
Grocery Icons Under Private Label Threat as Walmart Battles Amazon
PitchBook News & Analysis - The latest salvo in the white-hot war between Walmart and Amazon is word that ecommerce upstart bought last year for $3.3 billion to help Bentonville take on Bezos--will launch its own private-label line of groceries. Dubbed "Uniquely J" and targeted at "metro millennials" with box art that looks like a hipster's sleeve tattoo spiked and "fun, witty label copy and quality ingredients," according to the company, it represents the latest move in the battle for grocery aisle glory. And recent trends are catching out some of the best-known brands in the grocery store in a big way, including Kellogg, Campbell Soup and Hershey..... Credit Suisse analyst Robert Moskow expects private-label brand share--including Walmart's new Uniquely J and Amazon-Whole Foods 365 Everyday Value--to swell by nearly one-fifth to 21.5% in 2020. Big food brands will need to fight back, likely through increased marketing spend, promotional discounts, and vendor kickbacks, in his view--all of which will depress margins further. Read.

PepsiCo Makes a Bigger Online Bet After Amazon Rattles Grocery Industry
Bloomberg - With Inc. threatening to disrupt the supermarket industry, PepsiCo Inc. is making a bigger wager on e-commerce. The food-and-beverage giant has created a 200-person business unit that's tasked with spurring online growth in a fast-evolving grocery landscape. So far, it's working. PepsiCo is on pace to hit $1 billion in annualized e-commerce sales this year, Chief Financial Officer Hugh Johnston said in an interview. That's about double the rate a year earlier, even if it remains a small piece of the pie. PepsiCo has total revenue of about $63 billion a year. "That business is just really growing like crazy," Johnston said. "We run it more like a tech company than we do a consumer-products company, and it's a real star of the portfolio for us right now." Read.

Should a Mission-Driven Brand Sell to a Larger Company That Doesn't Share Its Values? - "When a company is acquired, the smaller company often believes that access to the 'big machine' will be somewhat immediate and so their reach and gross margin would improve due to bigger systems and more efficiencies. I believe this is a myth, at least in the short run. These kinds of changes take time and are much more of a process than the acquired company is somewhat led to believe during the negotiations..... When you are acquired, the acquirer has every right in the world to do whatever they wish with the brand. Your position as the founder has then shifted to adviser and not captain, no matter how solid you think the deal was. Ultimately the larger company will dominate the business and the culture..."
Steve Demos, founder of plant-based packaged foods company WhiteWave, which was acquired in 2017 by Danone. Read.

"There's a feeling of inevitability around nighttime nutrition that's borne out in the research and statistics. With almost half of all snacking occurring after dinner, any brand that dominates the nighttime nutrition category would have tremendous strategic value to the multinationals as an acquisition target..... We've proven that people care about their night snacking problem, and that we've got a product that they love..."
Sean Folkson CEO of Nightfood Holdings. Read.

- Californians pay 9% more for eggs because of strict animal welfare
- San Francisco OK's antibiotics monitoring by grocers
Around the Net    
Even Dogs Are Eating Quinoa Now
Bloomberg - Tell your dog to get ready for quinoa kibble. Pet food trends are following their owners' tastes. Even the meat-loving brands are marketing plants, the very ingredients they once sidelined--just not the plants the industry has historically relied on, like the high-protein soybean and corn-gluten meals. Instead, Blue Buffalo offers a Chicken & Quinoa Ancient Grains recipe, for example, and a grain-free line from Purina's Beneful is now "accented with blueberries, pumpkin & spinach." Read.
- HEB plant recalls diced chicken thighs
- Millions of Kids Plates and Bowls Recalled for Choking Hazard
Commentary & Analysis    
Americans Have Soured on Junk Food. Don't Worry, Food Companies Have a Plan
Posted by Tom Philpott (left) at Mother Jones - Selling fast food in the Fast Food Nation ain't what it used to be. Between 2002 and 2016, KFC's US footprint shrank from 5,472 locations to 4,270..... In short, the US market for junk food remains profitable, but publicly traded companies like Yum Brands, KFC's parent, crave steady growth. And for that, they must look beyond the United States. Today, just 20 percent of KFC's outposts are located in the United States, while 60 percent are located in so-called "emerging markets"--low- to middle-income countries like Ghana, with growing middle classes on the hunt for novel foods. Read.
Companies, Categories  & Brands    
Cal-Maine Foods Is Rethinking Its Cage-Free Plans Now
BuzzFeed News - The cage-free eggs rush promised in recent years is coming up against an unfortunate reality: Consumers simply aren't as willing to pay the premium for more humanely-raised products as companies had expected. This week, the country's largest egg producer -- Cal-Maine Foods of Jackson, Miss. -- said it would be "adjusting" its cage-free egg production to be more in line with "reduced demand" and would resume increasing capacity if "demand trends change." Read.
Coca-Cola Is Trying Really Hard to Not Be a Soda Company
Motley Fool - As soda sales continue to fall in the United States, Coca-Cola wants consumers to view it as more than just a soft drink company. New CEO James Quincey refers to his company as a "total beverage company" and Coke's latest ad highlights that its portfolio goes well deeper than just the carbonated beverages it's best-known for. The problem is, that even though the company owns a number of non-soda brands, including Honest Tea, Odwalla juice, and Smartwater, the majority of its sales still come from soda. Read.
Cup Noodles Doubles Down On Veggies In Their Latest Flavor
HuffPost - If you've ever pulled an all-nighter studying for a tough exam, or worked into the early morning hours on an important project for work, you already know that Cup Noodles is the perfect companion to satisfy your hunger when time is of the essence. After unveiling a new recipe last year with 15% percent less sodium, no added MSG, no artificial flavors, and the same great taste, Cup Noodles continues to innovate their products ..... This year, they've yet again revolutionized the concept of noodles in a cup in a very veggie way by adding a full serving of veggies. Read.
Mama Lucia Meatballs Launches New Process, New Look, and New Ad Campaign
Business Wire (press release) - Following a complete rebranding, new packaging design, and product reformulation, Mama Lucia has re-launched its frozen meatball line with a fully integrated consumer campaign. "Consumers are on the lookout for food that works within their food sensitivities and allergies but doesn't skimp on flavor, and we knew we could deliver," said Joey Piazza, Director of Marketing for Mama Lucia's parent company, Quaker Maid Meats. Along with the new process and formulation, Mama Lucia has also just completed the rebranding and redesign of their packaging... Read.
Foodservice Industry /News & Trends    
Krystal Announces New Coffee Platform
QSR magazine - The Krystal Company, the brand known for its hot steamy burgers, also knows consumers want choices when it comes to when and how they savor their coffee. Now, Krystal's restaurant guests have three new choices--hot coffee, iced coffee or frozen coffee. Coffee "How You Like It" is part of Krystal's ongoing initiative to continue raising the bar on customer service in every way possible. Read.
Product Reviews    
Is kelp jerky a snack food gone too far?
Posted by Erika Kincaid at Food Dive - Beyond the Shoreline's kelp jerky is described as having a chewy texture and savory flavor. It would more strongly resemble meat jerky than a seaweed snack, and is meant to share shelf space with traditional jerkies. It also has the potential to pack quite a nutritional punch. Sugar kelp, which is farmed off the Northeast coast of the U.S., is naturally high in fiber, contains vitamins and other beneficial nutrietns. The jerky snack also is high in protein with 8 grams a serving, and low in sugar and fat. As powerful as the plant-based movement is right now, kelp jerky may have trouble during its initial launch. Read.
World Report    
India: Brand wars: This time it is oats versus instant noodles - The campaign is driven by an insight into snacking. Says Anuradha Aggarwal, CMO, Marico, "Snacking frequently comes in the way of our efforts to stay fit. Consumers often choose snacks thinking they are healthy not realising they may not have complete information." The aggressive anti-noodle commercial is a radical break for Marico, not known for a particularly confrontational approach to advertising. Nestle India, makers of Maggi the instant noodle brand with the largest marketshare, refuse to be drawn into controversy... Read.
- Australia: Alarm Bells Ring Over GE Potato Decision
- Australia: Sara Lee introduces new textured chocolate desserts
- France: Danone reinvents French yogurt portfolio with 100% natural range
- France: Amazon reportedly targeting its next grocery acquisition
- Germany: Coffee and bread is not breakfast, German court rules

The Morning Cup 2-Week Archives
Archives are updated every 24--48 hours

- Wednesday, October 4. View.
- Tuesday, October 3. View.
- Monday, October 2. View.
- Friday, September 29. View.
- Thursday, September 28. View.
- Wednesday, September 27. View.
- Tuesday, September 26. View.
- Monday, September 25. View.
- Friday, September 22. View.
- Thursday, September 21. View.